Walks from the Door is a small business producing bespoke walking guides (paper and digital) on behalf of pubs, hotels, campsites and similar establishments.

Leaflets start from £199 but prices vary depending on the number of walks, distance, paper quality, print run, etc. A firm quote will always be agreed before starting work.

What's in it for your business?

Walks from the Door leaflets are intended to attract new clientele, to encourage existing customers to return, and to enhance your offering to your guests. The leaflets are carefully designed, most often with three walks on each – an easy stroll, an afternoon walk and a longer hike – to appeal to walkers of all levels of experience and to encourage weekend stopovers and return visits.

The leaflets can be used in several ways; the choice is yours:

• for casual sale to customers
• as a gift for residents in your guest rooms
• for inclusion in promotional mailings or booking acknowledgements
• for distribution to visitor centres, tourist information offices and similar outlets
• for display in your premises as a talking point

The PDF versions are identical to the leaflets and can be used:

• on your website
• on social media
• for distribution by email

I am also collaborating with a local artist, Paul Gent, who specialises in characterful paintings of buildings. For just £60 (all of which is passed on to the artist without commission), he can capture your premises in ink and watercolour. The painting will appear in place of the usual photograph on the cover of the leaflet, and you get to keep the original A4 artwork (either unframed or, for a small extra charge, framed).

At no extra cost to you, Walks from the Door will seek syndication and publicity in local press, social media, blogs, etc.

How does it work?

Although the design is flexible, to enable quick turnaround and to minimise the cost to you leaflets generally follow a standard template and contain:

• an eye-catching cover with your establishment's name, a photograph or painting, and a brief description of the routes
• step-by-step directions for the routes
• one or more clear and detailed maps of the routes
• details of local points of interest
• your logo, contact details, opening hours, welcome message, etc.

Initially, please contact me to discuss your requirements. Once we have an agreement in principle, I usually research, write and illustrate the leaflets unaided, but I am more than happy to incorporate content or ideas from you or your associates. On completion I will send a specimen copy in PDF format, and following approval of the draft and receipt of payment I will arrange printing and delivery of the printed leaflets. It's as simple as that!

The standard package includes:

• 1000 or more full-colour, DL (99×210mm) folded paper leaflets
• PDF copy for your website
• Walks from the Door window sticker
• acrylic leaflet dispenser (as pictured)
• your own branding or marketing message on the leaflets, subject to space constraints
• free inclusion on the Walks from the Door website
• free delivery

Optional extras, some at additional cost, include:

• an original painting of your premises (framed or unframed)
• flat copies for lamination or display
• alternative and larger formats (e.g. natural paper, multi-page booklets)
• framed copies for advertising and display
• clear plastic wallets
• help with marketing, distribution, launch events, guided walks, etc.
• reprints, or a copy of the master file